I’m well on my way before I even start!

Flowers in Russel's cactus garden

Ever since I joined my first cactus & succulent club in February 2017, I had been wanting to do a presentation of nature’s geometry using the Fibonacci sequence of numbers (0, 1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144…..). It’s an additive sequence, meaning that the next number in the sequence is the sum of the two previous numbers.

The program chairperson for the first club told me in April 2018 that they had just had such a speaker a year ago, that he was very good, and that I would be hard-pressed to follow him. I told him that, since 1973, I had been studying the Fibonacci numbers and how they are expressed in nature, so I wouldn’t be hard-pressed to follow anyone. However, having a speaker just a year ago meant that having another speaker on the same subject the following year probably would not go over well. I got the name of the previous speaker, and it turns out that “a year ago” was defined as “five years ago.” More importantly, though, I since found out that the program chairperson for that club doesn’t schedule anyone who is not already on the cactus & succulent club speaking circuit. That, of course, begs the Catch-22 question, “How do you get on the speaking circuit to begin with?”

Turns out that one has to make contacts in a club which will take a chance on you, and that happened in June 2019 for me with the Palomar Cactus & Succulent Club of Escondido, California.

I recently found out two other ways: (1) write many articles throughout the years and have them published in reputable books and magazines, and (2) to publish a book, which I did in October 2019:

"Nature's Geometry: Succulents" front cover

Nature's Geometry: Succulents back cover

My book is for sale at my Etsy shop, $30 with free shipping to United States locations: etsy.com/shops/russelrayphotos

Many decades ago, being an author of a book was a pretty good indicator of expertise. In today’s world of self-publishing, not necessarily. That’s a problem that I dealt with with my own head when looking at publishers.

I wanted desperately for the Texas A&M University Press to publish my book since Texas A&M University is my alma mater, Class of ’77. However, the cost of having the Press publish it would have been about $44 per book, so I would have wanted to sell it for $50 to make at least a little money. The only books that are 174 pages that sell for that much money are academic books by academic publishers. So that was out.

The other problem was the time frame. It would have taken up to 18 months to publish the dang thing.

So self-publishing it was…. inexpensive and as fast as I wanted it to be. I chose BookBaby because they are a print-on-demand service. I can have one book printed, hundreds of books, or thousands of books. Of course, the more books one has printed, the less expensive the cost per book.

I could choose to have BookBaby completely involved in everything, or nothing. I chose nothing because I have been doing writing, editing, graphic design, book and magazine design and layout, and publishing all my life.

If I used all of their services, the cost would have been right up there with the Texas A&M University Press, and the lead time would have been up there, too. By buying an ISBN number from BookBaby and then using their printing services, I kept the cost low and the lead time short.

I am extremely happy with BookBaby’s printing, paper, and binding.

Having a book published immediately got me on the cactus & succulent club speaking circuit. I’m also exploring many other speaking circuits, including horticulture clubs, gardening clubs, community retirement homes (I had no idea that so many of them have regular programs; two already have expressed an interest), and city and county libraries, many of which have up to five programs each week.

The reception of Nature’s Geometry: Succulents also has me looking at doing another book. My two immediate choices are Nature’s Geometry: Flora and Nature’s Geometry: Fauna. However, my main goal is to stay on the cactus & succulent speaking circuit where I already know my intended audience and their likes.

I have noticed that a great majority of the cactus & succulent speakers give presentations on their travels to foreign countries. The Atacama Desert region of Chile and the Oxaca region of Mexico are two of the most popular. That, though, caused me to think that maybe, just maybe, the southwestern United States has a lot to offer.Fishhook barrel cactus

There are a lot of cacti & succulents that grow in our region, many of which are found only here. Carnegiea gigantea (the saguaro) comes immediately to mind, but there also is Ferocactus wislizeni, the Southwestern barrel cactus (picture at right), Agave utahensis (which, you might guess, occurs in Utah), Ferocactus cylindraceus, the California barrel cactus, and Yucca brevifolia, the Joshua tree.

Knowing this, I have decided to do a second book, tentatively titled
SSS: Southwest Succulent Staycation. For my purpose with this book, I will define “southwest” as California, Nevada, Utah, and Arizona.

United States SSS map

During 2020, I will be endeavoring to go to all the national parks, national monuments, botanical gardens, zoos (many zoos in the southwest also are botanical gardens), state parks, and cities with a population of at least 50,000. There will be exceptions, I’m sure. I already have a few million photos from excursions in the southwest, so I’m well on my way before I even start!

The nice thing about this second book is that, for people back east, going to the southwestern United States can be very much like going to a foreign country, so I might be able to get on cactus & succulent speaking circuits outside of my home territory of the southwest.

9 thoughts on “I’m well on my way before I even start!

  1. Rainee

    Very impressive Russell! Where do you get your energy for all the creative things you do? Have you thought of approaching The University of the Third Age Inc. in your area. Our group here in Australia has four guest speakers each year. Another question – do you have any suggestions as a good starting point for learning graphic design? Something I am exploring at present.
    Thanks and congratulations (and Merry Christmas too!).

    Liked by 1 person

    Reply
    1. Russel Ray Photos Post author

      I’m a polyphasic sleeper. Give me a 30-minute nap and I can go for 4 hours. I rarely sleep longer than 3 hours at a time.
      I’m also retired, so I can go 24/7 with 30-minute naps.
      U3A certainly sounds interesting. I’ll do further research on it this evening.
      You have, however, given me the idea of approaching universities, especially those with botanic gardens and botanic degrees.
      “Graphic Design for Dummies” is my favorite book to recommend as a starting point. Lots of useful tips. https://www.amazon.com/slp/graphic-design-for-dummies/fogugjeqc2wf9y9

      Liked by 1 person

      Reply
  2. TamrahJo

    If you do ‘field work’ and get near the 4 corner’s area – let me know – I’ll drive down to buy you a beer! LOL – (sigh – I really loved my sojourn to the Durango/Ignacio area in 2015 and – I now have a retired colleague with open invite to just south of Albuquerque, with more historical parks, culture and nature thingees than you can shake a stick at – I just have to free up work to get there! – 😀 Congrats on your speaking engagement AND your book AND your next work! Oh – and Happy 2020!

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